Library
The Citrus7 library is a repository of relevant information about the digital universe.
What is viewability?
Ad viewability is a metric of campaigns in the Internet that considers only the ads that were actually seen by users. It is a trend of the current online market, as it allows the measurement of impressions displayed.
For marketers, it is a guarantee that your ad has had the opportunity to be seen and that it was not just displayed.
Interesting Results
A well-planned project always gets good results. Take a look at a few recent, interesting cases: